Comfortably Productive
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Jonathan Markwell

I learned how to build better workplaces the hard way. I want you to learn how to do it much faster than the six years and over 600 coworkers it took me.


You should feel the high of that first day in your new office every single day. Tell me where to send you the lessons I've learned creating spaces coworkers love:

Learn the easier way
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Differences between Y Combinator and Seedcamp

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In a recent Techcrunch Europe post Mike Butcher shared some Seedcamp data showing the startup trends in Europe.  In that post he made the following statement when comparing the organisation to its competition across the pond:

"Seedcamp has not followed the exact Ycombinators or Techstars model – taking on all potential early stage tech companies, not just ones created by 20-something hackers (Ycombinator’s particular penchant)"

A few readers, including myself, picked up on this in the comments.

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Pre-investment & Pre-revenue Product Development BootCycle

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I have an idea about providing support for pre-investment & pre-revenue product development which I’ve been discussing with various people in Brighton for over a year now. It’s called BootCycle and it’s an approach to mashing up some of the best bits of Y Combinator, BarCamp, OpenCoffee, Coworking & Hack Day to help people launch products. I ran a session at BarCamp Bournemouth to get some more feedback and it again came up in conversation at Open Hack London this weekend. I felt it probably about time that I stuck it in my blog…

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In case you missed it...

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At the beginning of January we posted an update giving the highlights of 2007 from Inuda Innovations. Check it out here: The Inudian - Looking Back On 2007

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Looking back

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I’ve really neglected this blog. It’s been nearly a year since my last entry so it seems like as good a time as any to look back on what I’ve been up to.

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Why Mad Motive?

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Am I mad? Well a few people have said I must be crazy to link my business to a blog called Mad Motive. It’s a phrase probably most commonly used in describing axe murderers.

However, in the context of this blog M.A.D. means Make A Difference. It’s what motivates me to do the things I do. I’m most happy putting lots of work into a project if it can lead to me making a positive difference to people’s lives. Now some people would call that a crazy motive, particularly those primarily motivated by power and money. I’m quite happy for them to call me Mad. It’s my belief that if I do what I do in a sensible way, I may be lucky enough to get some money and maybe even power as a result. :)